Teatro Aegeo

With a strong track record of creating brand propositions for numerous international residential resorts, we were tasked to develop the name, proposition and brand guidelines for inclusion in the resort’s investor presentation.

Approach
First among equals of 40 plus alternative names, Teatro Aegeo was named for its elevated position over the Aegean Sea, where the natural topography echoes an ancient Greek amphitheatre. For this performance, the stage takes the form of the crystal-clear waters of the Aegean, where owners can watch nature’s drama unfold.