Kasiiya

Costa Rica

Kassiiya is a unique eco-resort that started life with just five luxury safari tents set amid the tropical ancient forest of Costa Rica’s Papagayo Peninsula.

Deliverables:

Brand strategy + positioning
Naming
Brand identity
Brand guidelines
Launch website
Digital marketing

Linassi+Co were commissioned to develop the brand and proposition for this unobtrusive hospitality offering, along with designing and building the initial website from which the enterprise would launch.

Approach
This environmentally respectful project called for a compelling and illustrative story to bring the concept to life. Derived from the Swahili ‘kasi ya masisha’, meaning ‘pace of life’ – to slow down and alter your pace of life – Kasiiya was born.

Harmonious with its surroundings, the resort takes second stage to its beautiful location and unique communities.