de Reus Architects
de Reus Architects
Sun Valley, Idaho
Founded in 2005, de Reus is an architectural firm with studios in Idaho, Maui and Hawaii. The practice is dedicated to creating luxury resorts and residences across a broad range of climates and geographies.
Deliverables:
- Brand proposition
- Rebranding
- Brand book + guidelines
- Operational assets
- Website design + build
Having initially worked with de Reus on their brand development in 2016, we were re-engaged in 2020 to undertake a second rebrand that would inform the design and build of a new website.
Approach
The purpose of the rebrand was to create a narrative and visual identity more representative of the firm’s contemporary and respectful approach to architecture. Through forensic discovery and fact-finding, we distilled down their brand kit-of-parts and completely refreshed their digital presence.
Linassi+
de reus