Uncovering the uncommon.
Windward
- Brand propositions
- Brand narrative
- Brand book
- Website design +build
Brand
Windward is a design-led developer based in Providenciales, Turks and Caicos. Proud to call the island home, they are reshaping perceptions of Caribbean architecture and raising expectations around quality, sustainability, and innovation. Each project reflects a deep connection to the land, the people, and the potential of place.
Windward asked us to help define their proposition and values—articulating who they are, what drives them, and why they build the way they do. The goal was to capture the spirit of a developer who rejects the expected, shaping places with integrity, imagination, and purpose.
Digital
We created a brand book to introduce Windward to clients, partners, and collaborators—establishing a clear voice, shared principles, and a distinctive point of view. Alongside this, we designed and built a website and operational toolkit, ensuring Windward could show up with clarity and confidence across every touchpoint.