BLINK Design Group

Singapore

BLINK Design Group is a leading South East Asian architectural and interior design house with a reputation for excellence in the world of luxury hospitality.

We helped this established firm discover who they really were. It wasn’t about their creativity and eye for design detail – this was a given. It was about the journey of getting there and the qualities and characteristic that make them true explorers.

BLINK Brand Messaging
BLINK brand book

Deliverables:

 

Brand workshop
Brand positioning
Tone of voice
Brand narrative
Brand book
Brand refresh
Website
Operational collateral

BLINK Bora Bora project photography
BLINK iPad website

We refined the brand by redrawing the existing logotype and creating an avatar for use across digital platforms. The newly curated corporate fonts and colour palette create a better reflection of BLINK and the world in which they operate.

BLINK project photography